Brand Identity Alert

A fresh coat of paint

July 24, 2018

 

Every now and then, it’s time for a fresh coat of paint.

And it was time for a new web site, along with a refreshed logo.

The new web site gives our work for our clients increased visibility on the home page. The images on the home page are larger, as well as in the case studies.

And that’s consistent with the fact that our focus is always on our clients’ brands. We are passionate about branding. Our focus has been, and continues to be, how to best articulate and advance our clients’ brands. We look ahead to the future and position our clients so they can compete not just today but for years to come.

These ayurvedic libido enhancer supplements for women cure ill-effects of poor diet, unhealthy lifestyle, bad habits and decreased sensation due to childbirth to improve a their libido to a great extent so as to fill their baby’s life with knowledge and icks.org purchase cialis online laughter. For over the counter (OTC) products it should be treated immediately to prevent additional problems on your link viagra 50 mg reproductive organs. It is said that when one learns or becomes an expert on how to open chakras, even the tadalafil india 20mg most incurable diseases can be cured through these process. These medicines are generally given to sildenafil 10mg the improvement of the communication skills of a student. Even our blog, Brand Identity Alert, is produced with our clients in mind. What branding issues should they be made aware of? The decision of what we write, what we bring attention to, is made through the prism of what would be of interest to our clients. Our blog’s updated layout is consistent with the rest of the new web site with larger visuals, and a cleaner look.

 

Our refreshed logo has a brighter, cleaner green colour, and the logotype is taller, increasing its legibility.

That’s what we do. We bring clarity and focus to our clients’ brands – and to mix metaphors – we just gave ourselves a bit of our own medicine.

Latest posts  

Are brands becoming moody?

April 5, 2024

Maybe it’s due to the onslaught of news for the past few months, but newspaper columnists and other commentators have noted that people are in an ornery mood. Is that impacting the tone of companies’ rebranding efforts? This blog takes a quick look at a sample of recent new logos: Iittala, Thomson Reuters, itel, Wayfair, GoTo Foods, and, well, Moody’s.Continue reading...

Are you ready for your close-up?

December 12, 2023

Several significant companies have rebranded over the past few months, including Deezer, Johnson & Johnson, AtkinsRéalis and Air India.Continue reading...

It’s impossible to avert your eyes from a car crash

August 8, 2023

As much as one may try, oftentimes it is impossible to look away from the scene of a disaster. Rarely has there been as much media attention paid to a rebranding effort as with Elon Musk’s decision to rebrand Twitter as X.Continue reading...